One of the biggest mistakes is putting your home on the market before you’ve got the home in top shape to sell. Homes new on the market attract those buyers who are serious, qualified, and looking for a home. If you put your home up before it’s ready, this pool of buyers will look at your home and move on to other homes to buy. You’ve lost the momentum that’s important for a fast sale.
If fact, those other sellers should send you a thank-you card. You’re helping sell their homes by furnishing a comparison that makes them look good.
Real estate agents use this technique all the time by showing the ‘‘dogs’’ first. This makes a good listing all the more appealing and reduces the chance a buyer will want to try a lowball offer. The second reason not to put a ‘‘for sale’’ sign up too early is psychological. Once you’ve put the sign in the lawn, you start disassociating yourself from the house. It’s for sale, and you don’t have anything more to do with it other than move out. The motivation to make those improvements is gone. As a result, they probably won’t get done.
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